Wyze Manifesto

Wyze is a technology start-up, formed by former Amazon employees, that specializes in smart home products and wireless cameras. I worked to evolve this emerging and recognizable brand, and helped devise a motivational brand tool that articulates their purpose, intention and strategy with emotion, language and visual development.

Roles:

Director, Editor, Writer

Skills:

Creative Direction, Videography, Adobe Premiere, Scripting


Process

The manifesto was developed after thorough research and creative strategizing. I took this video from concept to creation, using moodboards, storyboards, and content to develop the final product.

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Advancing Together: Innovation Flourishes in Our Labs

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